The Public Press is a startup nonprofit news organization that aims to strengthen reporting on general-interest and under-covered
topics in the San Francisco Bay Area through a daily print and Web newspaper.
Its long-range goal is to create a sustainable noncommercial business model for delivering quality local journalism to diverse audiences inadequately served by the commercial press. The Public Press plans to grow in phases, first by publishing local news through multi-platform digital media, and later by gradually expanding its reach with a print edition. Taking inspiration from the audience-supported public broadcasting model, The Public Press will operate without paid advertising. It will instead sustain itself economically through memberships, paper sales and philanthropic
support.
The Public Press will provide the community with profes-sional, context-rich and non-partisan reporting on impor-tant public-interest events and
trends, while also encouraging meaningful and substantive community conversation.
In addition to original reporting, The Public Press will use content and distribution partnerships with an existing web of local independent and public media. By sharing technology and skills, members of this network can work together to encourage civic engagement and enhance communication among the diverse neighborhoods, ethnic groups and shared-interest communities that make up San Francisco.